This Watch Is Inspired by the Golden Age of Italian Sports Cars

Great design knows no boundaries. So it shouldn't come as a surprise that the post-World War II golden age of Italian automotive design—from the 1940s through the 1970s—has influenced the world of watch design as well as the world of cars. Automakers like Alfa Romeo, Ferrari, Lamborghini, Lancia, and Maserati immediately conjure up visions of sleek, aerodynamic lines that feel as appropriate on a sports car as a timepiece. Watches and driving are, after all, intimately linked, with accurately measuring speed an all-important aspect of auto racing.

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